Google Chrome pushes browser history-based ad targeting • The Register (www.theregister.com)
from 1984@lemmy.today to technology@lemmy.ml on 06 Sep 2023 10:15
https://lemmy.today/post/886968

Topics essentially works like this: rather than using cookies to track people around the web and figure out their interests from the sites they visit and the apps they use, websites can ask Chrome directly, via its Topics JavaScript API, what sort of things the user is interested in, and then display ads based on that. Chrome picks these topics of interest from studying the user’s browser history.

Isn’t this completely immoral? They are literally stealing the users private browsing history and uses it to boost their own profits.

threaded - newest

lemann@lemmy.one on 06 Sep 2023 10:21 next collapse

Very apt username.

Anything would be an improvement over using stock Chrome at this poing… wow

1984@lemmy.today on 06 Sep 2023 10:22 collapse

Yeah it used to be a joke but now nobody is laughing…

DocBlaze@lemmy.world on 06 Sep 2023 10:51 collapse

Haven’t read the article yet but I hope chromium is safe somehow.

GFGJewbacca@lemm.ee on 06 Sep 2023 11:14 collapse

I somehow doubt that Chromium is safe from this. I would imagine that anything built off of Chrome will have this implemented, because otherwise they’re just “leaving money on the table.”

Hamartiogonic@sopuli.xyz on 06 Sep 2023 11:40 next collapse

What you’re looking for is called the ungoogled-chromium.

aeternum@kbin.social on 06 Sep 2023 12:02 collapse

what you're looking for is firefox

Hamartiogonic@sopuli.xyz on 06 Sep 2023 13:00 collapse

Already there. Been here since the Netscape Navigator days.

It’s just that some people want to try the chrome-chromium route before landing in Firefox land.

DocBlaze@lemmy.world on 06 Sep 2023 16:30 collapse

I think the best route for preventing browser fingerprinting is to use multiple browsers for different things. Firefox is of course always the long standing favorite, but chromium has a place on my OS as well.

Hamartiogonic@sopuli.xyz on 06 Sep 2023 17:33 collapse

Thats also very true in a mobile environment. I have Firefox Focus for clicking random news links on Lemmy, normal Firefox for all the serious stuff, Brave for logging into Google services and Safari for those sites that refuse to work with Firefox.

DocBlaze@lemmy.world on 06 Sep 2023 20:48 collapse

I’ll only use ungoogled pure chromium, that’s the only reason it can compete with good ole reliable FOSS Firefox for me. Brave’s track record at the moment is worse than Google’s to me.

DocBlaze@lemmy.world on 06 Sep 2023 16:27 collapse

I’m was more talking about pure ungoogled chromium, as built from scratch or by popular Linux distributions. People that use commercial chromium browsers are already lost causes. Brave alone has more privacy red flags in its short existence than Google has in its over 2 decades.

Rayspekt@kbin.social on 06 Sep 2023 11:16 next collapse

So what has to happen for the general population to move away from chrome/chromium?

cypher_greyhat@lemmy.world on 06 Sep 2023 11:33 next collapse

The apocalypse.

hottari@lemmy.ml on 06 Sep 2023 11:56 next collapse

Nothing. It’s only the tin-foil hatters that care about privacy because the normal people have nothing to hide.

RickyRigatoni@lemmy.ml on 06 Sep 2023 12:14 next collapse

Post your entire browser history right now then.

hottari@lemmy.ml on 06 Sep 2023 13:16 collapse

Probably could, there’s nothing interesting you’ll find there but I’m not bothered enough.

HelloHotel@lemmy.world on 06 Sep 2023 14:09 next collapse
browser history (15mb)

- https://www.youtube.com/watch?v=XL5H2O9HqFY - https://know.rules/sodoi?width=300&page=4 - https://commitment.think/dashboard?action=full - https://other.guy/get?can=no

/s

hottari@lemmy.ml on 06 Sep 2023 14:14 collapse

Damn. At least I didn’t fall for the video or the song.

Haui@discuss.tchncs.de on 06 Sep 2023 14:13 collapse

Interesting. So they know what bank you use, which problems you have in your relationship, if your partner was ever unfaithful.

They can find out stuff about you that you don’t know yourself and use it to manipulate you (for example in pointing you away from anti trust legislation support, etc).

It’s not tinfoil hat at all. Google and co have been fined billions for doing this exact stuff.

randombullet@feddit.de on 06 Sep 2023 12:45 collapse

Post your last 100 transactions?

hottari@lemmy.ml on 06 Sep 2023 13:14 collapse

Nah. Am good. You people can’t read sarcasm or what …

snooggums@kbin.social on 06 Sep 2023 13:38 next collapse

https://en.wikipedia.org/wiki/Poe's_law

hottari@lemmy.ml on 06 Sep 2023 13:58 collapse

Lol. Whatever floats your boat buddy.

snooggums@kbin.social on 06 Sep 2023 14:01 collapse

Wut

Zitronensaft@feddit.de on 06 Sep 2023 13:53 collapse

Sarcasm in person generally comes with a distinctive tone of voice, facial expressions, and body language that are lacking in text-only communication. If people know you well enough in a text chat, they can often make assumptions about your seriousness based on what they know of your beliefs, but we are on an anonymous message board here. The people here have no experience with whether or not you are naive or a jokester or seriously confused. There’s a reason it became standard to mark sarcasm on reddit with /s, it is the simplest replacement for the missing tone and body language context that would go along with a statement if we were communicating face to face.

hottari@lemmy.ml on 06 Sep 2023 13:56 collapse

Sarcasm can also just be common sense but apparently humor isn’t that common here.

[deleted] on 06 Sep 2023 12:10 next collapse
.
WindyRebel@lemmy.world on 06 Sep 2023 13:06 next collapse

Edge is chromium though?

Zitronensaft@feddit.de on 06 Sep 2023 13:45 collapse

Edge is a chromium browser, too. It has been for some time now.

[deleted] on 06 Sep 2023 17:18 collapse
.
Zerush@lemmy.ml on 06 Sep 2023 13:08 collapse

Vivaldi had stripped out this crap, it’s good that Chromium is FOSS, anybody can gut it to their like. Apart the Vivaldi History Page is way different from al other Chromium (Calendar view customizable in several formats, stadistics with graphs, not a simple list) since its first versions…

<img alt="" src="https://file.coffee/u/r9a92Kj_aNvatvPqzI9en.jpg">

Vivaldi doesn’t collect your history data. All of this information is strictly private and local to your computer. What you get to see is the kind of data that could be tracked by third parties. Instead of trying to monetize it, we are giving you this data – for your eyes only. With the ability to analyze this information, you can decide if you want to adjust your online behavior or remove certain items from the list.

amju_wolf@pawb.social on 06 Sep 2023 13:19 collapse

…and when browser integrity becomes a thing?

Zerush@lemmy.ml on 06 Sep 2023 13:43 collapse

Wich browser integrity? Because of Chromium? Google already tried this years ago to try to control Chromiums with infinite APIs added to the Chromium code, even with discriminatory browsersniffings, which practically all other Chromium Browsers eliminated just as quickly, Vivaldi the first. Windows on Edge anyway (naturally putting its own Spy APIs in place of these). No trackings or logging by Google in Vivaldi (as long as you do not naturally use Google as a search engine). This is why Google is now trying to gain control through its web services and pages that use them with this WEI DRM, which forces all browsers, no matter what engine, be it Chromium, Firefox Gecko or Safari WebKit, to include a “security” Google Token in your script to access these pages or services. This is naturally a huge bummer if not avoided, since then it depends only on Google which browser deserves this Token, which could be the end of all minority browsers, leaving in the end only Chrome itself with full internet access. THAT is the problem, not the browser integrity.

hottari@lemmy.ml on 06 Sep 2023 11:58 next collapse

Am all for this move if it makes Google drop third-party cookies tomorrow.

[deleted] on 06 Sep 2023 12:11 collapse
.
hottari@lemmy.ml on 06 Sep 2023 13:32 collapse

They have been planning to drop 3rd party cookies since 2021 with a deadline for EOY 2023 being pushed to EOY 2024.

[deleted] on 06 Sep 2023 17:00 collapse
.
JohnEdwa@kbin.social on 06 Sep 2023 12:12 next collapse

So this is why they want that browser integrity stuff.
Without the integrity a change like this would be absolutely wonderful - my ad interests would be "FuckOff" and "Nothing".

cupcakezealot@lemmy.blahaj.zone on 06 Sep 2023 12:09 next collapse

They’re not stealing browser history. The site requests a list of topics and Chrome parses them based on the local history and returns a list of topics.

It’s more secure and private than third party cookies.

Klame@lemmy.ml on 06 Sep 2023 12:38 next collapse

The technique they use does not really change to the issue.

It’s also not necessarily more secure than third party cookies like you claim? You can refuse those cookies and not all website use them, while all website ends up in browsing history.

cupcakezealot@lemmy.blahaj.zone on 06 Sep 2023 13:01 next collapse

But the website doesn’t end up with your browsing history…

And you can opt out of this just like you can opt out of third party cookies.

ReversalHatchery@beehaw.org on 06 Sep 2023 13:13 next collapse

I would like to watch you opt out of all this every single time you sit down in the next class of your education institute or workplace.

uneronumo@lemmy.world on 06 Sep 2023 14:27 collapse

Yes, they merely created the technology that watches everything you do. You can opt out! No worries! This certainly isn’t anything to worry about! They will definitely continue to let you opt out indefinitely. History tells me that that’s how this works.

cupcakezealot@lemmy.blahaj.zone on 06 Sep 2023 16:35 collapse

That’s so silly; you can manage all of your data and opt out on your Google account from the start.

ShrimpsIsBugs@feddit.de on 06 Sep 2023 14:21 next collapse

I might be wrong but as far as I understand Google’s topics API only gives websites access to information like “here is a user who likes the topics IT and gardening”, which is a LOT less than what is possible with cookies. With cookies a website can get information like “here is a user who visited your website yesterday and two times last week. Also they recently visited websites A, B and C, and frequently visits website D. On website D they are logged in as X.” They make all your visits to a website and, with third-party cookies, also to other websites connectable. Google’s topics do not.

[deleted] on 06 Sep 2023 17:06 collapse
.
Stephen304@lemmy.ml on 06 Sep 2023 14:55 collapse

The way I see it, that’s just browser history exfiltration with extra steps. Whether they’re sending the actual history or parsing your history and sending topics, both are equally as objectionable to me as both could reveal information about something private you’ve been visiting.

socsa@lemmy.ml on 06 Sep 2023 12:14 next collapse

To be fair, they immediately give the option to disable it.

snooggums@kbin.social on 06 Sep 2023 13:36 next collapse

Who wants to bet the option to disable doesn't actually disable?

Stephen304@lemmy.ml on 06 Sep 2023 14:52 collapse

Who also wants to bet that every update has a 10% chance of re-enabling it

TrustingZebra@lemmy.one on 06 Sep 2023 15:18 next collapse

It should not be enabled by default.

[deleted] on 06 Sep 2023 17:03 collapse
.
Z3k3@lemmy.world on 06 Sep 2023 12:16 next collapse

What is it with Americans naming things the exact opposite of what the thing does

Does not foes

danielbln@lemmy.world on 06 Sep 2023 13:03 collapse

Here are some more candidates:

  1. FREEDOM: Full Range Enhanced Experience Derived Online Marketing.
  2. LIBERTY: Leveraging Internet Browsing & Experience Records To Yield profits.
  3. JUSTICE: Join Users’ Surfing Trends for Intelligent Commercial Engagement.
  4. PRIDE: Personalized Recommendations from Internet Data & Exploration.
  5. HONOR: History-Oriented Network for Optimal Recommendations.
HelloHotel@lemmy.world on 06 Sep 2023 14:02 collapse

These are fun:

  1. TRUST: Telemarketing Reliability Using Safety Technology (abuse of safety systems)
  2. HOPE: Helpful Online Personalization Engine (literally just adware)
  3. TRUST: Tracking Retail Usage Systems Technology (amazon spying)
  4. LIBRE: Liberating Inconvienenced Beings of Repour Emails (gmail reading emails from your friends)
[deleted] on 06 Sep 2023 17:17 next collapse
.
1984@lemmy.today on 06 Sep 2023 18:36 collapse

This is incorrect. A user who uses chrome but uses another search engine and blocks cookies and tracking scripts is not providing Google with information about what they are doing online.

With the topics api, Google reads your actual browsing history which is incredibly private information that they have no right to look at whatsoever.

I don’t know what world you are living in when you think Google wants to desperately stop third common cookies and other means of tracking - Google is an ad company!

The internet not wanting to pay for Google services sounds like a Google problem, not a problem for the users. Google doesn’t have some universal right to exist and be preditory to it’s users.

If they can’t sell their services, they should get off the internet instead of surviving by invading their users privacy and offering “free” services. Fuck Google.

[deleted] on 06 Sep 2023 19:05 collapse
.
disconnectikacio@lemmy.world on 06 Sep 2023 17:28 next collapse

the google is evil

Wiitigo@lemmy.world on 07 Sep 2023 04:57 next collapse

I just figured this was always happening.

sparky@lemmy.federate.cc on 07 Sep 2023 06:32 collapse

If you needed a nudge to ditch Chrome and its derivatives in favour of Firefox or Safari, this is it.